Reading them again made me realize how a lot of what he suggests are simply good rules to live by in general.
I've definitely been thinking a lot lately about integrity in the workplace and where to set my boundaries about what I can and cannot live with personally. Once I get out of school, what kind of environment do I want to work in? How do I start moving towards that goal right now?
The rules that strike me most at this moment are:
- Do work you can be proud of.
- Work for clients and bosses you like and can be proud of. Show sleazebags the door.
- Don’t lie.
- Understand that your audience is not you (and learn who they are), but always treat your audience how you would want to be treated.
- Generate ideas constantly. Write down every idea.
- Design can happen first, even before a need or problem is identified.
- But design isn’t just “a good idea”. It’s a good follow through, too.
- Make ‘em think: Don’t be afraid to be a snob. Some people just won’t get your idea without thinking about it. Some people just don’t want to think. But those who do will appreciate being challenged.